Masthead
GreenNirvana Is Yours
March 2009 Edition
Issue 35
Green Thoughts

Our heads are filled these days with green dilemmas...how are we going to make more green? How can we save the sparse green we have? If we don't live greener, will there be a planet for future generations? (And how can we worry about that when we're worried about the "other green?")

March is the month of the wearing o' the green and the pondering o' the green. Read on! We can help you save, earn, and even wear the green stuff.

During the Depression era, S&H Green Stamps were born, as a way of giving consumers extra value. This month, theONswitch introduces its own version -- Lime Green Stamps -- a special deal just for readers of 30 Second Current.

Nancy & theONswitch team

P.S. Click here and we'll send you a copy of the 10 Volts Guide to Marketing in Tough Times. See! You're already saving green!

From Dumpsters to Deals
Transformers: Trends & Facts
Garbage

Gotta love garbage. Here's why the trash industry is hot.

Wal-Mart continues to thrive, as cash-poor shoppers seek bargains. These businesses also seem to be generating green.

Blue collar becomes green collar, as green jobs are seen as a growth trigger for the economy. What exactly is a green collar job? Read it here. And here are the best green jobs for the next decade, according to Fast Company.

Green to the job market or changing careers? Take note! (Other great job tips can be found on this site too.)

Find Your Green Super Powers
More Amps: New Marketing Services
Super Hero

theONswitch has been combining e-marketing, social media, and highly targeted "traditional" media to save clients tons of green and generate phenomenal results (like a 1000% increase in web visits for one client in just three weeks).
Our e-marketing open and click-through rates are way higher than industry averages too. (The only industry that beat our results is the crafts industry...we must learn to crochet!)
Contact us about our Spring Social Media Special.

Outsourcing marketing can actually SAVE you money! Are you a mid-sized business with an in-house marketing department? Contact us and we'll show you how.

Our green marketing tips just appeared in The New York Enterprise Report. Our next article is about how business owners get smarter. Have ideas and want some ink? Contact us!

Obscure Fact of the Month
Green Improves Reading Skills and Sex Life?
Green Candy

We bet this post gets our highest click-through rate ever! Psychologists have some interesting things to say about the impact of the color green on information retention. But is the green candy's sexual power a myth or fact? Find out...

Blog...blog...blog...
Typewriter

Don't be green with envy...collaborate! theONblog talks about ways to generate new sources of revenue.
And Hippy to Wiki wraps up the journey from 1956 to 2009 with musings about money and the true definition of success.

Green Growth Spurt
Building Buzz: New Clients/New Work
Money Pot

The crowd was Fabulously Frugalat our latest event for 66main. Our promotion generated more than 3,000 site visits. We're also driving leads to METRO92, ideal workspace for small businesses. (You can live there too!)
Want to come to our next event -- Bollywood on the Hudson? e-mail us and we'll put you on the list.

Click, click, ka-ching! Our e-marketing campaigns (newsletters, social media, and more) are generating new prospects and relationships for Ray Bloch, one of the hottest (and coolest) face-to-face marketing companies around. They have survived and flourished through ten recessions already! See their newsletter here!

Speaking of growing things, we just hosted a webinar for the American Camp Association Tri-State conference on how to generate more green on the trade show floor. View it here!

Green Day and Night
Plug into Upcoming Events
Green Blackberry

The New York Enterprise Report is hosting its first- ever Westchester event, as part of its e-Tour with Constant Contact. Join us on May 13th at Antonees of White Plains!

The Association for Women in Communications Westchester/Fairfield will be sprouting fantastic new ideas at an Open House and Speed Connecting Event on May 19th. (Men are welcome too!) Join up during the AWAKEN AWC campaign and a great deal on membership too.
Know a talented budding web developer who wants lots of great press? The search is on for someone to design the AWC's new website and social network!
Contact us for details about the event or the contest.

theONswitch will be presenting next week (March 18th and 19th) at the American Camp Association Tri-State Conference on social media, green practices, thinking "outside the industry," and how to stand out at trade shows. Need a speaker, workshop, or webinar for an upcoming event, conference, or group meeting? Just ask!

Random Sparks
Ideas & Odds & Ends

And how could we end the March issue without some reference to the "wearing o' the green?"
Create your own green outfit using
Polyvore. And, then you can even buy it if you have some extra green.

Can the recession really rain on a parade? It depends. But don't let your personal celebration get dampened on March 17. Check out these St. Patrick's Day venues and sources of cheap drinks.

theONswitch Lime Green Stamps
On Green Stamps
Start your spring cleaning early and make some $$
The first 20 readers who respond here with the subject line "SPRING CLEANING DISCOUNT" get special pricing from Tagsellit.

Have a special offer for upcoming months and want to be featured in theONswitch newsletter? Contact us!

Springtime means you have to get out and get social! 30-Second Current will help take you there.

And while we're talking about things social, have you posted something on your Facebook status recently that generated tons of comments? If so, let us know! We'll be publishing a compilation of what we find out...

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Nancy A. Shenker
theONswitch
phone: 914.773.4225

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